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March 23rd, 2015

Renault and RED Driving School agree three-year deal

 

By Jamie White – Head of Communications

 

Thousands of would-be motorists will be able to learn to drive in the new Renault Clio after the company agreed a new deal to supply vehicles to one of the UK’s largest driver training organisations – RED.

Renault and RED driving school agree three-year deal - Douglas Stafford Mystery Shopping

 

The three-year deal is a unique manufacturer-driven agreement for driving instructors to take advantage of, by procuring their own tuition vehicle directly with Renault.

 

The cars, which are being supplied through Renault’s finance arm – RCI Banque – will be offered to instructors on attractive 18-month finance deals that could save them around £240 a month.

 

The Clio Expression+, with either the turbodiesel dCi 90 or petrol TCe 90 engines, will have dual controls fitted and will be supplied in three paintwork finishes – Flame Red, Diamond Black and Glacier White – to match RED’s corporate colours.

 

The Clio is already an established tuition vehicle and RED was delighted to take advantage of the unique styling and fit with their brand. Strong residual values and low maintenance costs also appealed, as did fuel economy which could see instructors save £400 a year.

Renault and RED driving school agree three-year deal - Douglas Stafford Mystery Shopping

 

Ian McIntosh, Chief Executive at RED, said: “We found the Clio to be an excellent training and tuition car. On top of that, the industry-leading finance rates we are able to offer instructors means the Clio could offer them significant cost savings too.”

 

Darren Payne, Sales Director, Renault UK, said: “We are thrilled that one of the UK’s largest and most successful driving schools has committed itself to the Clio in this way, recognising the model’s outstanding all-round appeal.

 

“This deal is particularly pleasing as it means thousands of drivers a year will have their first driving experience behind the wheel of a Renault.”

 

Mystery Shopping and Performance Improvement company, Douglas Stafford, provides Renault UK and Dacia with a tailored and bespoke nationwide mystery shopping programme to include Telephone Mystery ShoppingEmail Mystery Shopping and Video Mystery Shopping.