2020 will be a year of change and could be challenging! Budgets will be tight and expenditure will be scrutinised. But a cost-effective customer experience improvement programme will help improve sales and customer retention.
According to research, customer experience will overtake product and price as the key brand differentiator by 2020.
Cultural change and providing a dynamic customer experience across your whole business with every team member focused on a customer first approach is essential.
How many times have you received a 5 star customer experience in the past few months? What percentage is that of your total retail experiences? Research tells us that the percentage figure is normally low.
Until the entire team are brought into retail excellence, your customer experience will vary from day-to-day, week after week, and will effect your commercial success.
If everybody continually focused on a customer first approach, customer experience will not just go through the roof, but a consistent approach will be achieved that, as we all know, will improve your commercial performance in so many ways.
Let’s develop, provide, and conduct a customer experience improvement programme. By bringing all of your customer analysis data together, working with your entire team, we can initiate a customer first approach that will provide a dynamic experience for your customers to achieve retail excellence, which will make a difference to your bottom line.
Worried about cost and budgets? Let’s talk and see if we can provide a customer first programme that works for you, both financially and operationally.