New customer experience launched by Volvo

 

By Jamie White – Head of Communications

 

Volvo Car UK is transforming the way it communicates with its customers with the launch of an innovative new web portal – My Volvo.

 

My Volvo is a new service that enables customers to establish an online relationship direct with Volvo Car UK that is personal to them and their car.

 

Existing customers can simply register their details via the portal at www.volvocars.co.uk/myvolvo to access a library of information, product news and exclusive offers and see information about their own car.

 

It also means, for customers new to the brand, they can keep in touch from the start of the experience, by tracking their car’s progress from the factory to its new home here in the UK.

 

While they await its arrival, they can also find out more about Volvo, familiarise themselves with Volvo ownership and investigate some of their new car’s key features and technologies online.

 

The My Volvo site features video guides to a variety of features found on the latest Volvo models, including tips on pairing smartphones with the car via Bluetooth; how the infotainment system works; what security features are included on the vehicle and how to use the sat-nav. There is a whole host of practical information.

 

Future developments will include the ability to book vehicle servicing and maintenance with a Volvo retailer, while new send-to-car capabilities could, for example, allow customers to pre-set the cabin temperature or send destination information to their car’s sat-nav ahead of a journey.

 

 

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