New collaboration between SEAT and MANGO

 

By Hannah Cook

 

SEAT is strengthening its design ties with a collaboration deal struck with Spanish multi-national fashion retailer MANGO.

 

The Spanish brand is synonymous with beautifully styled cars and has announced the first fruit of the partnership: the Mii by MANGO.

 

The Mii by MANGO is a special edition of SEAT’s practical city car, and will make its official debut at the upcoming 080 Barcelona Fashion event, from January 27-31.

 

The tie-up between the two Spanish companies will result in further activities that will combine SEAT’s characteristic driving enjoyment through the latest technology with MANGO’s innovative fashion design.

 

The new SEAT Mii by MANGO stands out thanks to its attractive interior and exterior design, featuring two exterior paint options: Nude, which is unique to Mii by MANGO, and Deep Black.

 

The interior of the SEAT Mii by MANGO has a passenger compartment full of unique design elements, and additional equipment compared to the base model.

 

Furthermore, SEAT’s new model includes a practical hook to hang a handbag safely, and a mirror on the driver sun visor, as well as specifically designed floor mats, door sills and key fob.

 

The Mii by MANGO will be available before the summer in three- and five-door body styles, in the UK becoming the flagship model for the range.

 

The new model created by SEAT and MANGO comes along with a tempting online competition that will reward creativity and originality. As a result, the first 1,000 units of the Mii by MANGO will be delivered with three additional accessories: an umbrella, a handbag and a further specific car accessory that will all be designed by fans who enter the innovative online competition.

 

Any user in any part of the world can custom design the specific accessories included in the new SEAT Mii by MANGO and compete for prizes. The competition extends for the next five weeks by visiting the SEAT and MANGO Facebook pages - www.facebook.com/SEAT.Official and www.facebook.com/mango.com, the SEAT webpage www.seat.com and the www.talenthouse.com webpage.

 

The overall winner will receive a brand new SEAT Mii by MANGO and five finalists will be presented with a gift certificate to spend in MANGO shops.

 

 

 

Follow mystery shopping and performance improvement company, Douglas Stafford:

 

on Twitter @DouglasStafford

 

on Facebook facebook.com/douglasstafforduk