Alex Smith moves from Volkswagen Commmercial Vehicles to Passenger Cars
By Jamie White – Head of Communications
Douglas Stafford clients Volkswagen Commercial Vehicles has announced that Alex Smith is to take over as Director of the Volkswagen Passenger Cars brand.
Alex is currently Director of Volkswagen Commercial Vehicles, a position he has held for the past two and a half years, and will take up his position on July 1st.
Prior to that, and since joining the Volkswagen Group in 2007, he has fulfilled a number of roles, including Head of Retail Operations for Volkswagen Passenger Cars and Head of Group Parts Operations, where he was responsible for the Trade Parts Specialists network.
Having started his motor industry career in 1995, Alex has also worked for Ford and Kia with responsibility for operations, fleet, aftersales, planning and marketing.
Commenting on his new appointment, Alex said: ‘I’m excited to be returning to the Volkswagen Passenger Cars brand knowing that Volkswagen Commercial Vehicles is setting new records.
“Sales of Volkswagen cars this year are also set to reach an all-time high, and with an invigorated network featuring new sites, new partners and new technology. I’m looking forward to being a part of the brand’s continuing success story.’
Alex replaces Robert Hazelwood, who has been Director of Volkswagen since May 2012, and has worked for the Volkswagen Group since 2005.
Douglas Stafford works with Volkswagen Commercial Vehicles and the Volkswagen Group, providing tailored mystery shopping and customer experience programmes across the UK to include Telephone Mystery Shopping, Email Mystery Shopping, Report-Based Mystery Shopping and Video Mystery Shopping.
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