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September 16th, 2014

Ford reveals its All-New S-Max

 

By Jamie White – Head of Communications

 

Ford has revealed the all-new Ford S‑MAX, a stylish and innovative reinvention of the trend-setting seven-seat sports activity vehicle.

Ford reveals its All-New S-Max - Douglas Stafford Mystery Shopping

 

True to the spirit of the original version, the all-new S-MAX debuting across Europe in 2015 offers style, driving pleasure and advanced features without sacrificing space, flexibility and fuel efficiency.

 

Stephen Odell, Ford Executive Vice President, Europe, Middle East and Africa, said: “S-MAX struck a chord with customers all over Europe – people who need space and practicality but who could never picture themselves in a typical family hauler. The all-new S-MAX takes this no-compromise ethos to new levels with a stunning design, cool technology and dynamic driving experience.”

 

All-new S-MAX will debut Ford Adaptive Steering technology in Europe for optimised response to driver input when it goes on sale in 2015. Intelligent All-Wheel Drive and a range of sophisticated powertrains – including a new 1.5-litre EcoBoost petrol engine – will also ensure an enhanced driving experience.

Ford reveals its All-New S-Max - Douglas Stafford Mystery Shopping

 

Ford S-MAX will be the first Ford globally to feature Ford Dynamic LED Headlamps with Glare-Free Highbeam that maintain maximum illumination without distracting other road users, while Ford’s advanced Pre-Collision Assist technology will assist in mitigating accidents even at motorway speeds.

 

Available in five-seat and seven-seat configurations, the all-new S-MAX is optimised for comfort and functionality, with the Easy-Fold system enabling each rear seat to be folded flat from a push-button control panel. Easy-Entry second row seats provide one touch access to third row seating.

 

 

Mystery shopping and performance improvement company Douglas Stafford provides Ford with a bespoke and tailored mystery shopping and customer experience programme to include Video Mystery Shopping.

 

 

 

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